The METS Ignited Masterclass Program has been developed in consultation with key industry players and responds to the current challenges and opportunities faced by Australian METS businesses as a result of new technologies and changing external pressures.

The masterclasses are designed to cater for businesses at differing levels of maturity and are run by experienced delivery partners capable of responding to individual circumstances and business needs.

What has been achieved?

48

Masterclasses

850+

Participants

Recent Masterclasses

Customer Relationship Management Masterclass

To grow sales, business need a CRM solution that is well integrated. Sales performance cannot be effectively managed and controlled without one, and businesses cannot pinpoint why they are failing.

The Customer Relationship Management Masterclass explored the benefits of a CRM, how it needs to align with the customer facing processes and the steps businesses can take to make this happen.

Export Readiness Masterclass

Exporting or undertaking cross-border trade involves complex processes. It requires substantial resources, the right knowledge and skill, and networks to succeed. As global trading conditions shift dramatically in recent times, the difficulties and risks businesses face have escalated.

While there are challenges, engaging in foreign markets can also provide significant opportunities for business growth. The Export Readiness Masterclass was designed to enhance essential knowledge and preliminary connections to help achieve a meaningful boost to organisations’ capability.

ECA and guest presenters provided up-to-date information and real-life examples, as well as taking a practical and innovative approach to discussing issues.

Intellectual Property Masterclass

For those developing a great new product or service for the resources sector or that had a new opportunity ready to commercialise, this masterclass helped them protect their revenue streams now and in the future.  It looked at how to protect ideas from being copied, protect competitive position and product or service differentiation, and even how to protect technology investments.

The program was designed for business technology leaders and managers looking to understand the role that IP played in protecting their business assets.

Sales and Marketing Masterclass

Founders of a number of Australia’s leading METS companies identified building dedicated sales and marketing expertise as instrumental to their business growth and success.  In response, METS Ignited commissioned two courses as part of a their masterclass program – Sales & Marketing Strategy and Business Development & Sales Process Implementation.  These courses provided the advice and support needed to develop and implement a sales strategy to help grow business.

These masterclasses were designed for METS founders, owners, MDs, CFOs, GMs and Sales and Marketing teams.

Visit the Sales and Marketing Masterclass page for more information.